THE MEDITERRANEAN SNACK FOOD COMPANY, LLC
Effective date: April 25, 2011
TYPES OF INFORMATION THAT MAY BE COLLECTED
The following are the types of information we may collect:
Web Site Usage Information & Device Identifiers
We may receive and store certain types of web site usage information whenever you visit or interact with the Web Sites. For example, we may collect the page served, the time, the source of the request, the type of browser making the request, the preceding page view, and other similar information. We also may collect your IP address or some other unique identifier for the particular device you use to access the Internet, as applicable (collectively referred to herein as a “Device Identifier”). A Device Identifier is a number that is automatically assigned to your computer, your cell phone, or other device used to access the Internet, and our computers identify your device by its Device Identifier. We may associate your Device Identifier with the personal information you provide. When analyzed, web site usage information helps us determine how visitors arrive at the Web Sites, what type of content is most popular, and what type of visitors are interested in particular kinds of content and advertising.
Information You Provide Us
We may ask you to provide us with two types of information: (1) personal information, which is information that could reasonably be used to identify you personally, such as your name, e-mail address, cell phone number, and physical address; and (2) demographic information, such as gender, zip code, or similar information. We may collect this information at various places and forms on the Web Sites, including registration forms for newsletters and other communications (e.g., whether by e-mail, mobile device, etc.), when you communicate or otherwise interact with us, when you submit information to us (whether or not the information is intended to be posted on the Web Sites), contests, or sweepstakes, surveys or voting or when you purchase a product or service through the Web Sites. You may also be asked to choose a user name and password in order to identify yourself during future visits to the Web Sites. Do not use your real name or the name of any other actual person as your user name. Providing us with information about yourself is your choice, and you can always choose not to provide certain information, but then you may not be able to take advantage of some of the Web Sites’ features.
Information from Third Parties and Other Sources
We also collect personally identifiable information when you order products from our online store. We employ third parties to operate and/or perform certain functions, such as credit card processing and shipping fulfillment, in connection with the operation of our online store. In this event, third parties will collect personally identifiable information that you submit when you order products from our online store.
Send To A Friend
If you send a friend a communication from the Web Sites, the information you provide (names, e-mail addresses, phone numbers, etc.) is used on a one-time basis to facilitate the communication and is not used for any other marketing purpose, unless we obtain additional consent.
HOW INFORMATION MAY BE COLLECTED
HOW WE USE THE INFORMATION COLLECTED
The information you provide to us may be used to:
- Send you newsletter and/or other communications for which you have registered;
- Confirm or fulfill a order you have made through our online store, including without limitation any purchase orders for any of the Company products;
- Authorize a purchase or complete a transaction that you have requested through our online store, i.e., to deliver the products or other services that you ordered, and, if necessary, to invoice you;
- Monitor or improve the Web Sites;
- Provide special offers, coupons and/or promotional materials to you on behalf of us or third parties;
- Contact you with regard to a sweepstakes, contest or promotion in which you have participated;
- Monitor or improve the Web Sites;
- Administer the Web Sites’ systems and for other internal business purposes;
- Customize the advertising and content you see;
- For other purposes disclosed when you provide your information.
Please note that information submitted to the Web Sites via a “contact us,” or other similar mechanisms will not necessarily receive a response. We will not use any such information you provide to contact you for marketing purposes unrelated to your request.
WITH WHOM INFORMATION MAY BE SHARED
Except as otherwise disclosed at the time you provide your information, the following outlines the ways in which your information may be shared with others:
Third parties providing services on our behalf
We employ third parties to perform functions on our behalf; examples include hosting or operating Web Sites including our online store, fulfilling orders for products and services purchased through the our online store, sending e-mail and/or other communications, providing wireless services, removing repetitive information from customer lists, data analysis, marketing assistance, credit card payment processing, and customer service. These third parties may have access to your personal information for the purpose of performing such functions on the Web Sites’ behalf.
We may share non-personal information, such as aggregate user statistics, demographic information, and web site usage information with third parties.
Sweepstakes, Contests and Promotions
We may offer sweepstakes, contests, and other promotions through the Web Sites that may require registration. If you choose to enter a sweepstakes, contest or other promotion, your personal information may be disclosed to third parties in connection with the administration of such promotion, including, without limitation, in connection with winner selection, prize fulfillment, and as required by law, such as on a winners list. Also, by entering a promotion, you are agreeing to the official rules that govern that promotion, which may contain specific requirements of you, including, except where prohibited by law, allowing the sponsor(s) of the promotion to use your name, voice and/or likeness in advertising or marketing associated with the promotion.
We may share the information collected through the Web Sites with and among the Web Sites, and may share the information with our subsidiaries and affiliates. The Company or any of its assets, including the Web Sites, may be sold, or other transactions may occur in which your personal information is one of the key business assets for the transaction. In such a case, your personal information may be one of the business assets we transfer. Hence, Company reserves the right to disclose and transfer user information, including personal information, in connection with a corporate merger, consolidation, restructuring, the sale of substantially all of our assets, or other corporate change.
Legal Protections and Law Enforcement
We may disclose information about our users, including your personal information, in the event we are required to respond to subpoenas, court orders, legal process or other valid law enforcement measures; to comply with a legal obligation; at the request of governmental authorities conducting an investigation; to verify or enforce compliance with the policies governing the Web Sites and applicable laws; or to protect the legal rights, interests, or safety of the Web Sites, our users or others. We may also use Device Identifiers to identify users, and may do so in cooperation with copyright owners, internet service providers or law enforcement agencies in our discretion. Such disclosures may be carried out without notice to you.
CHAT ROOMS, FORUMS, AND MESSAGE BOARDS
THIRD PARTY CONTENT AND LINKS TO OTHER WEBSITES
CONSENT TO TRANSFER
The Web Sites are operated in the United States. If you are located in the European Union, Canada or elsewhere outside of the United States, please be aware that any information you provide to us will be transferred to the United States. By using the Web Sites or providing us with your information, you consent to this transfer.
Company incorporates reasonable safeguards to help protect and secure your personal information. However, no data transmission over the Internet, or wireless transmission, or electronic storage of information can be guaranteed to be 100% secure. Please note that Company cannot ensure or warrant the security of any information you transmit to Company via its Web Sites, and you do so at your own risk.
A SPECIAL NOTE FOR PARENTS CONCERNING PRIVACY
The Web Sites are general audience web sites. We do not knowingly collect any personal information from children younger than the age of thirteen (13) on the Web Sites and we will delete any information that we collect if it is later determined to be from a user younger than thirteen (13).